Competitive Analysis

In order to justify your investment in paid search you need to make sure your audience is inclined to search for your products or services online. This is why the first step we take in building any search campaign is the category landscape and audience behaviour research.

Searchgency team will identify who is targeting the identified keywords at the moment, see how many companies are competing for the same traffic and see where you can capitalize on the opportunities missed by the competition. Our team will take an in-depth look at the competitive marketplace for your chosen keywords and help you develop strategies to reach the top of the rankings and stay there.